E-commerce
Autonomous Ops & WhatsApp Lead Pipeline
n8n automated event pipeline handling order updates, lead enrichment, and instant WhatsApp support.
4.2x
Faster Response Time
85%
Manual Work Replaced
The challenge
An online retailer handled order-status questions, lead follow-up and stock alerts by hand across Shopify, spreadsheets and WhatsApp, creating slow replies and frequent errors.
What we built
- 01
Built event-driven n8n workflows triggered by Shopify order and customer webhooks.
- 02
Automated WhatsApp order updates and instant answers to common support questions.
- 03
Enriched new leads and stored a clean customer history in PostgreSQL.
- 04
Added retries, error alerts and execution logs so failures surface immediately.
Results
- Customers get order updates the moment status changes.
- Support team focuses on exceptions, not routine replies.
- One reliable source of customer data across tools.
n8nWhatsApp Cloud APIShopifyPostgreSQL
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